Consumer Insights in Motion

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It’s hard to remember a world without cell phones and tablets. These days we rely on our devices to pay bills, listen to music, stay in touch, read books, catch up on our favorite TV show, record moments, navigate through traffic, and so on. With approximately two billion mobile device users worldwide spending hours a day taking advantage of their devices’ many functions, it’s no wonder why the market research industry has been buzzing about taking online studies into the mobile realm...

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