Failure is an Option

Our office caught the Museum of Failure exhibition last week. Arriving without expectations, we ended up unanimously loving it. Turned out to be amusing, a trip down memory lane for some (remember Life Savers Holes??), inspiring, and relevant to what we do back at work. Standing in front of the Bic Pens for Her, it’s obvious to ask the question – “Did they do any consumer research before bringing this product to market??”

The exhibition reminds us that it takes courage to be innovative. It’s important to put fear aside and take those calculated risks. It’s only by taking chances that we give ourselves opportunities to grow and learn as people and make products better and better as innovators. This is how true progress is made, even if an idea is not a success right out of the gate. It’s about progress, not perfection, as we like to say.