Happier Meals, Happier Parents - What QSR can learn from Kid's Clothing

QSR_kids clothing

We recently completed a quantitative Brand Health study for a well-respected, high quality kid’s clothing brand – known for long-lasting, durable clothes made from organic cotton. It turns out that their core customer is wildly passionate about it. They love what it has to offer, consider it far superior to other brands and are willing to pay more for it...

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